Google-backed startup accused of misleading advertisers and manipulating data

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Chicago entrepreneur Rishi Shah's Outcome Health on Thursday was accused of misleading advertisers and manipulating information on its way to becoming a multibillion-dollar startup. Outcome Health installs video screens in medical offices, then pharmaceutical companies pay to run ads aimed at patients in the waiting rooms. Investors in the company include Goldman Sachs (NYSE: GS) and CapitalG, the late-stage venture wing of Alphabet (NASDAQ: GOOGL) that was formerly known as Google Capital. The...

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