In 2008, Jack Groetzinger, Russ D’Souza and Eric Waller were having a hard time tracking down tickets to concerts and didn’t want to pay exorbitant fees at most e-commerce sites. In 2009, they launched SeatGeek on Lafayette Street in NoHo, which operates primarily as an aggregator of online sites to expedite buying concert and sporting tickets. The go-to sites for people looking to snare concert and sporting tickets online are Ticketmaster, for primary seats, and reseller StubHub. But they’re...
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